+1703-391-2185
We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy

Fair Square

Categories: Tale
J.C. Penney’s «Fair and Square» Pricing Strategy Essay

Retailing is hard, and that’s what Steve [Jobs] said to me personally when we began stores at Apple. — Ron Meeks, CEO, T. C. Penney1 It was September 2012 and the release of second quarter revenue was pending for Ron Johnson, the main executive official of L. C. Penney, one of America’s first department stores. […]

[REQ_ERR: 403] [KTrafficClient] Something is wrong. Enable debug mode to see the reason.